Marketing insight, ideas, and inspiration.

It’s easy to complain about LinkedIn. The algorithm is tricky, engagement fluctuates, and new features are “meh.” But LinkedIn has been a...

You must plan episodes, invite and interview guests, edit audio and video, and distribute and promote. IMHO, that’s a flawed approach because the true value of a podcast is: • Conversations with…

In less than five seconds, visitors want to know what you do, whether it serves them, and why it matters to them. Why it works: • The headline, (“Remove noise from voice recordings with speech…

It made me realize that solopreneurs need to support each other, particularly when business slows down and you have more time on your hands. I love working from home (been doing it since 2008)…

Neeva is an ad-free, private search engine that’s attempting to generate revenue by selling subscriptions. Neeva’s homepage headline emphasizes how it doesn’t promote its own products or those of…

I’m going rogue and checking out a search engine called Neeva.

Messaging is a powerful way to connect with prospects and customers. Take a look at Wordtune's Website to see how it works.

Entrepreneurs get too much credit for success and too much blame for failure.

Financially strong and strategically committed companies may be able to win more business and outflank competitors in volatile economic conditions. 2. Many companies will have no choice but to reduce…