LinkedIn is a mysterious (and fast-growing) creature. The algorithm is a well-kept secret. There are best practices and rules to follow. (E.g. automation is evil) In other words, it’s not as simple as writing a post and clicking “publish”. Moritz Lang is a digital marketer who has emerged as a LinkedIn “guru”. It wasn’t by design. It just happened naturally. He posts frequently on how to create engaging content and establish a strong presence. On the Marketing Spark podcast, Moritz and I explore: – The secrets of the LinkedIn algorithm. – The importance of “dwell time”. – Why publish videos. (Check out Brivvia) – How newbies should approach LinkedIn Listen to the full podcast.
I’m a fractional CMO for fast-growing B2B and SaaS companies that want to attract and engage better prospects. Book a free 30-minute strategy consultation to discuss how I can help you as a fractional CMO, strategic advisor, or coach. Listen to my podcast, Marketing Spark: 25-minute interviews with marketing and entrepreneurs in the trenches. Subscribe to my weekly newsletter, featuring marketing insight and tools, as well as curated content about marketing and sales.
Share this post
Subscribe to my newsletter
Marketing insight, thoughts, and ideas to inspire and guide.
Thanks for signing up! Please check your spam or promotions folder if you don't see the confirmation email in your inbox!
Oops! Something went wrong while submitting the form. Please refresh the page or try again later.