March 2, 2021

How to Become Better at LinkedIn: Moritz Lang

LinkedIn is a mysterious (and fast-growing) creature.
The algorithm is a well-kept secret.
There are best practices and rules to follow. (E.g. automation is evil)
In other words, it’s not as simple as writing a post and clicking “publish”.
Moritz Lang is a digital marketer who has emerged as a LinkedIn “guru”.
It wasn’t by design. It just happened naturally.
He posts frequently on how to create engaging content and establish a strong presence.
On the Marketing Spark podcast, Moritz and I explore:
– The secrets of the LinkedIn algorithm.
– The importance of “dwell time”.
– Why publish videos. (Check out Brivvia)
– How newbies should approach LinkedIn
Listen to the full podcast.

I’m a fractional CMO for fast-growing B2B and SaaS companies that want to attract and engage better prospects. Book a free 30-minute strategy consultation to discuss how I can help you as a fractional CMO, strategic advisor, or coach.
Listen to my podcast, Marketing Spark: 25-minute interviews with marketing and entrepreneurs in the trenches. Subscribe to my weekly newsletter, featuring marketing insight and tools, as well as curated content about marketing and sales.

Ready To Spark Your Marketing?

Embark on "The 90-Day Sprint" with the assurance your investment is protected and your satisfaction is our top priority. We look forward to partnering with you on your journey to marketing excellence.

A blue spark illustration