I partner with $1M–$10M B2B and SaaS companies that want marketing that drives brand awareness, generates leads, and delivers ROI.
Get CMO expertise at a fraction of the cost. I integrate into your executive team as an embedded marketing leader to build a repeatable, scalable marketing engine.
You get the strategic leadership of a seasoned CMO without the full-time salary, perks, or equity. I fill gaps, seize opportunities, lead your team, and provide the strategy you’re missing.
Deep dive into your current marketing efforts, sales pipeline, and competitive landscape.
Quickly fix issues, identify quick wins, and build a strategic plan for sustained growth.
Run the marketing engine day-to-day. Build systems, tech stacks, and processes that scale.
Get CMO expertise at a fraction of the cost. I integrate into your executive team as an embedded marketing leader to build a repeatable, scalable marketing engine.
You get the strategic leadership of a seasoned CMO without the full-time salary, perks, or equity. I fill gaps, seize opportunities, lead your team, and provide the strategy you’re missing.
Deep dive into your current marketing efforts, sales pipeline, and competitive landscape.
Quickly fix issues, identify quick wins, and build a strategic plan for sustained growth.
Run the marketing engine day-to-day. Build systems, tech stacks, and processes that scale.
Make it clear why your product is THE option. Powerful brand positioning and messaging makes marketing effortless, helps prospects quickly see your product’s value, and makes sales happen faster.
Positioning underpins everything — marketing, sales, HR, product development, even raising capital. We research your customers, competitors, and product to craft a narrative that breaks through the noise.
A clear, compelling statement of what you do, who you serve, and why you matter.
Analyze rivals’ products, positioning, messaging, and marketing to find your opening.
The foundation document that guides all marketing, sales, and product decisions.
Uncover pains, goals, and jobs-to-be-done from the people who matter most.
A low-fidelity wireframe and messaging refresh so your homepage engages, educates, and converts.
Expert guidance to make the best decisions. Sometimes you just need a veteran in your corner to validate a direction, establish priorities, or tackle a specific crisis.
I provide unbiased, experienced advice to help you decide what marketing to pursue, reduce risk, and avoid costly mistakes.
In-depth research on your strengths, weaknesses, and opportunities in the market.
Lead or support specific initiatives: website refresh, sales funnel, customer research, positioning.
High-level guidance on marketing direction with execution alignment to keep things on track.
Revitalize your marketing in just 90 days. Kick-start with a clear, focused roadmap that takes you from “what do we do?” to “look at these results” in one quarter.
The best marketing starts with a great plan. The Sprint gives you a proven roadmap that anyone can follow and implement.
Differentiated a CRM in a market with 600+ competitors through brand positioning and a new sales narrative.
Read Case Study →Solar TechnologyBuilt marketing from scratch for a $100M+ solar tech startup — positioning, website, and sales collateral.
Read Case Study →Digital PlatformLed a positioning refresh and built a marketing engine from the ground up for a disruptive bespoke rug platform.
Read Case Study →“Mark is a devoted Swiss Army knife in B2B marketing and branding. Any company seeking CMO-level guidance without hiring a full-time CMO would benefit greatly.”
Matt Leuschner“Mark detached us from talking about shiny new features to the problems we solve. It made our pitch resonate.”
Antonia Salumbides“His willingness to roll up his sleeves was impressive. He played a key role in updating our story and messaging.”
Micheal H. CohenSchedule a call to discuss your unique needs and discover the right solution for your B2B SaaS company.
Book a Discovery Call