January 30, 2022

An easy way to jump on the LinkedIn bandwagon

For me, LinkedIn has been a game-changer.

Over the past two years, I’ve made a ton of connections, talked to 200+ people, attracted clients, and booked podcast guests.

It’s been a major investment in time and energy. I write posts five times a week, comment enthusiastically, and reach out to interesting people. But the ROI has been huge.

But for many people, LinkedIn is intimidating, or they still think it’s a place to look for a job.

Truth be told, LinkedIn has become a vibrant, engaged community, and a no-brainer for anyone looking to grow their networks and spark opportunities.

To make it easier to embrace LinkedIn, I created a simple framework called the 1-1-1-1.

It’s a pragmatic and user-friendly way to get started on LinkedIn. It involves:

  • One post a week (150 to 300 words)
  • One comment a day (pick a topic, any topic!)
  • One new connection a day
  • One conversation a week

Here’s the guide.

I’d be happy to answer any questions.

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