Marketing Spark Resources

My collection of resources, guides, and content is designed to help you jump-start or improve your marketing efforts. Use these resources to gain valuable insights and strategies that can help you achieve your marketing goals.

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Podcast

In this series of 25-minute interviews, I speak with marketers and entrepreneurs about their experiences and insights. Through these conversations, I aim to uncover their successes, failures, and the valuable lessons they've learned along the way.

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Book

Marketing Spark empowers entrepreneurs to harness the power of storytelling and content-driven marketing. Through expert advice, this book helps entrepreneurs learn how to craft compelling stories and create engaging content that resonates with their target audience
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Blog

Expert opinion and insights on the latest marketing trends, strategies, and tools. Actionable advice and practical tips to help you improve your marketing efforts and operate more effectively.

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"Podcasting 101" Guide [PDF]

One of the most valuable business decisions I've made was starting a podcast. In this free guide, I provide step-by-step instructions on how to launch your own podcast and begin reaching your target audience.

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Positioning Guide [PDF]

The importance of positioning cannot be overstated. This guide aims to clear up any confusion around the concept of positioning and provide insight on how to create a unique position in the market. Differentiate your business and stand out from the competition.
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LinkedIn

Are you looking for marketing insight to drive B2B SaaS success? On LinkedIn, I write on how to make better strategic and tactical decisions.


“Mark is a gifted resource who helped us develop a marketing and communication strategy, as well as dive into the tactical programs that he mapped out until we found a resource to handle the ongoing work. He’s a very detail-oriented marketer.”

Matt Saunders

Ryerson Futures

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