About Mark Evans

Marketing leadership for B2B Saas companies

Since 2008, I’ve worked with 100+ companies as a fractional CMO, brand strategist, and marketing advisor.

I would describe myself as a marketing catalyst. By offering strategic guidance and a hands-on approach to tactics, I make marketing happen quickly so you're longer sitting on the sidelines.

I work well with B2B SaaS companies with less than $5 million in sales.

They're doing no, little or ineffective marketing and need someone to guide them forward strategically and tactically.

I focus on positioning (boil down the ocean), messaging, strategy (plans that make sense), and systems (a method to the madness) that drive consistent and successful marketing.

Before launching Marketing Spark, I co-founded a wildly unsuccessful startup. I also worked for several startups as a marketing leader.

I began my career as an ink-stained technology journalist for the Globe & Mail, National Post, and Bloomberg News.

I'm a Canadian (Toronto). My passions are family, playing hockey and tennis and traveling.

Mark Evans
Mark Evans
an illustration of a blue spark

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“Mark is a devoted Swiss Army knife in B2B marketing and branding. Any company seeking CMO-level guidance for their marketing department without hiring a full-time CMO would benefit greatly from Mark's hands-on expertise.”

Matt Leuschner

CEO, Wingmate

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