It takes a lot of work to create a personal brand. But sometimes, small changes can make a big difference. Here’s a personal marketing story of a tweak that clicked. It was such a small thing that I seriously question why I didn’t do it earlier!
I’m a fractional CMO for fast-growing B2B companies that want to drive more engagement, attract better prospects, and grow sales. I help companies with brand positioning and strategic plans and oversee tactical execution.