Focus on the journey, not the destination

“While dreams of greatness are great, we must remember to appreciate the joy of the start.” – Simon Sinek.

It’s easy for entrepreneurs to laser-focus on the ultimate prize: more customers, high sales, fame, and fortune.

But it’s also important to remember the joy and great moments that happen along the way.

It’s the big and small victories, the sense of accomplishment, the people, and putting your time and energy into building something that delivers satisfaction and value.

We get distracted and arguably obsessed with success stories. It’s the entrepreneurs who win the lottery with mega-sized acquisitions or those who capture the media spotlight.

But entrepreneurship is a journey that involves many steps. Savour each of them rather than simply thinking about what’s next.

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